‘Marketing’ Archive

Boston Startups: HubSpot – Redefining Marketing Tactics with SaaS November 11, 2009 3 Comments

As some of you many know already, I’ve taken on a new position at a great company here in Boston (Cambridge actually) – HubSpot. the company is an internet marketing software firm that produces a great product that helps other companies practice inbound marketing. For those who have no idea what inbound marketing [...]

Sharing Some Thoughts and Ideas on Internet Marketing and SEO – Part 1: Keyword Research August 18, 2009 No Comments

This is part 1 of a multi-part internet marketing post.  This part will focus on Keyword research – more to come very soon.
Internet marketing, and especially SEO and SEM has been something that I’ve been very interested in over the past year, as I’ve been doing a lot of learning over that time.  I wanted [...]

Thoughts on Product Philosophy: 37Sigs and Mr. Godin August 7, 2008 No Comments

Wow, talk about a breath of fresh air – Many fellow entrepreneurs these days including myself have been fortunate enough to get a lot of guidance from both Seth Godin, author of such marketing classics as “Purple Cow” and the guys at 37 Signals, who have written a great little book called “